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As a result of recent shifts toward digital-focused advertising strategies, social media managers are in demand, and social media management has become an attractive career for many. Further, social media management is one of many examples of a role in the tech industry that does not require programming experience.
Entry-level (0-5 yrs) $42,000. Mid-career (5-10 yrs) $58,000. Experienced (10-20 yrs) $62,000.
A social media manager is expected to keep up with new trends and company and industry news. Social media manager positions typically require a bachelor’s degree in marketing, public relations or similar. According to Glassdoo r, social media managers earn an average salary of $47,000 in the U.S.
How to become a social media manager for a nonprofit?
Volunteer to manage social media for a nonprofit or small business. If you are able, build a resume for your first job as a social media manager and volunteer for the position first. Oftentimes, smaller nonprofits and businesses need help in social media but don’t have the budget to hire for it.
Do social media managers need copywriting skills?
Writing good copy is required in many areas of a social media manager’s role, from filling up your social media profile description to crafting tweets and Facebook posts. To drive engagement and clicks, you have to fit a captivating story into your social media post and without great copywriting skills that can be difficult.
One way to show your ability to manage a social media following for a business is to generate engagement on your own. Grow your personal accounts by sharing engaging content and increasing the number of likes, comments and shares you receive on your posts and connecting with your followers.