What is the business model of Flipkart?
B2C business
Being India’s largest e-commerce platform it operates on a B2C business model by providing services related to the online book store and some other products. After it expanded into other sectors and became an e-commerce company, Flipkart shifted to a business-to-consumer model.
Do companies lose money on sales?
When companies lose money on sale items, these are called loss leaders. In short, the retailer can lose money on items being put on sale (either in the sense of a price below the cost of the item or in comparison to the price a retailer might be able to get you to pay if they didn’t have that item on sale).
How does Wipro earn?
In the Indian IT industry, Wipro’s name is taken in the same breath as Infosys and TCS. When Wipro, under Azim Premji, decided to foray into the IT industry back in 1981, nearly 90\% of its revenues came from the consumer products division.
What is Flipkart and Amazon?
Flipkart is an Indian e-commerce company, headquartered in Bangalore, Karnataka, India, and incorporated in Singapore as a private limited company. The service competes primarily with Amazon’s Indian subsidiary and domestic rival Snapdeal.
What makes Flipkart different from other e-commerce companies?
Flipkart ensures to provide its customers with the best deals and offers that are more beneficial as compared to other competitive companies. Flipkart has created a reliable platform that provides quality products with customer reviews. Flipkart ensures to provide quality customer support via phone, online chat or email available 24-7. 4.
Why is Flipkart so popular in India?
When Flipkart launched with competitive products with low prices, the Indian consumers’ interest rose in the local Indian Amazon, i.e., Flipkart. Users are able to find just about any type of product, whether it is for the holidays, searching for a gift or just doing some general shopping.
What is the role of the seller in Flipkart?
Sellers – Sellers that sell their products or services via Flipkart through means of operating a “store-presence” on the Flipkart platform. Flipkart is responsible for delivering the goods. However, the supply chain (products or services) are directed by the supplier/sellers’ end.
How Flipkart’s branding strategy has boosted its revenue streams?
Through the social media channels, Flipkart is able to publish blogs, news and other promotional material that helps to increase the awareness of Flipkart. Thus, increasing new revenue streams. 6. Flipkart’s Key Partners In association with the branding phase, Flipkart was built with the assistance of its primary key partners.